Sinclair, in turn, sold WPTZ/WNNE along with the WFFF LMA to Sunrise Television in 1998. Otherwise WPTZ/WNNE, along with then-sister stations in Pensacola, Florida, and Charleston, West Virginia, would have been forced to switch to Fox. The sale protected new Fox affiliate WFFF-TV, which was initially operated by WPTZ under a local marketing agreement (LMA) and shared the analog transmitter on Terry Mountain. Heritage sold all of its broadcasting properties to the Sinclair Broadcast Group in 1997 prior to its merger with News Corporation. WNNE's master control was transferred to WPTZ in 2000. During the analog era, WPTZ was the only station in the market that did not operate any translators. With Heritage's purchase, WNNE was made into a semi-satellite of WPTZ, significantly improving WPTZ's coverage in the southeastern part of the market. In 1990, Heritage Media purchased Hartford, Vermont–based WNNE, which had been a separate station with its own news department. Rollins merged with Heritage Broadcasting in 1987 to form Heritage Media. In 1979, the station relocated its studios to a new building located on Old Moffitt Road in Plattsburgh. WPTZ's first studio color cameras were acquired in 1971. Until September 1965, WPTZ was the only station in its market to broadcast network color programs. The new owners changed the station's call letters to the present WPTZ (for Plattsburgh) the WPTZ call had recently been dropped by the channel 3 facility in Philadelphia (which is now CBS-owned KYW-TV) following its controversial trade by Westinghouse Broadcasting to NBC earlier in that year. Rollins Telecasting purchased channel 5 in 1956. The station has been a primary NBC affiliate since its inception it carried secondary affiliations with ABC until 1968 when WVNY (channel 22) signed on, and with DuMont until that network ceased operations in 1956. The station would have had the call letters WIRY-TV to match its radio sister, but at the time Federal Communications Commission (FCC) regulations did not allow two stations to share the same base call letters if they were licensed to different cities. The station's first studio facilities were located on Cornelia Street/ Route 3 in Plattsburgh the transmitter was located on Terry Mountain in Peru, New York. It was owned by the Great Northern Broadcasting Company along with Plattsburgh's WIRY radio (1340 AM). The station signed on the air on December 8, 1954, as WIRI, originally licensed to the hamlet of North Pole, New York. Through a channel sharing agreement, the two stations transmit using WPTZ's spectrum from an antenna on Vermont's highest peak, Mount Mansfield. WPTZ and WNNE share studios on Community Drive in South Burlington, Vermont, with a secondary studio and news bureau on Cornelia Street in Plattsburgh. It is owned by Hearst Television alongside Montpelier, Vermont–licensed CW affiliate WNNE (channel 31). WPTZ (channel 5) is a television station licensed to Plattsburgh, New York, United States, serving as the NBC affiliate for the Burlington, Vermont–Plattsburgh, New York market.
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